NEW YORK- American Airlines (AA) is expanding its presence in the New York market with the introduction of two new routes from LaGuardia Airport (LGA) in Summer 2025, Enilria and Ishrion Aviation reported.
This includes a new seasonal Saturday-only service between LaGuardia Airport (LGA) and Myrtle Beach International Airport (MYR). Further, AA is reviving its LaGuardia (LGA) to Charleston (CHS) service with twice-weekly flights starting June 2025, marking the route’s return since its suspension during the COVID-19 pandemic.
American Airlines LaGuardia Routes
New York LaGuardia to Myrtle Beach
This marks American’s first entry into the LGA-MYR market since the US Airways merger, with US Airways previously serving this route in 2009. The market is currently dominated by Spirit Airlines and Delta Air Lines, who together command over 95% of the market share based on YE2024 data.
Market analysis reveals strong demand with 288 passengers daily each way (PDEW) as of September 2024, showing growth from 269 PDEW the previous year. Average round-trip fares have decreased from $423 to $372, indicating increasing market competitiveness. The point of sale data demonstrates that 70% of bookings originate from the New York area, with 30% from Myrtle Beach.
Spirit Airlines (NK) maintains the strongest presence in the market with a 69% share, followed by Delta Air Lines (DL) at 27%. American Airlines currently holds a minimal 2% share through connecting services.
The market sees increased capacity during peak summer travel, with daily flight frequencies rising from 1.9 in February 2025 to 2.2 in May 2025, representing a seat capacity increase from 244 to 379 daily seats.
The timing of the new service aligns with peak summer travel demand, with the inaugural flight scheduled for June 14, 2025, departing LaGuardia at 9:00 AM and arriving in Myrtle Beach at 11:04 AM. The total flight duration is 2 hours and 4 minutes.
New York LaGuardia to Charleston
American Airlines is actually reviving the LaGuardia to Charleston flight route.
The market currently sees Delta Air Lines operating four daily flights, while JetBlue Airways exited the route following the dissolution of the Northeast Alliance (NEA) in 2024.
Market data reveals a decline in passenger volume from 365 PDEW in September 2023 to 312 PDEW in September 2024, though average round-trip fares increased from $476 to $552.
Point of sale distribution shows near-equal market penetration, with New York comprising 53% of bookings and Charleston accounting for 47%. Delta Air Lines dominates the market with a 68% share as of September 2024, followed by Spirit Airlines at 16% and JetBlue (B6) at 8%. This represents a significant shift from September 2023, when Delta held 52% and JetBlue maintained 38% of the market.
Current capacity analysis indicates an increase from 3.7 daily flights in February 2025 to 4.4 flights in May 2025, correlating to a seat capacity growth from 279 to 401 daily seats. Delta operates these flights exclusively with CRJ-900 aircraft.
The market dynamics have shifted considerably following JetBlue’s withdrawal, with Delta solidifying its market position and Spirit Airlines emerging as the second-largest carrier. American Airlines’ reentry introduces new competition in a market that has seen consolidation of services among fewer carriers.
Featured Image by Clément Alloing | Flickr
Stay tuned with us. Further, follow us on social media for the latest updates.
Join us on Telegram Group for the Latest Aviation Updates. Subsequently, follow us on Google News
