Industry professionals say passengers seeking a better seat should understand how airline upgrade systems work before making requests during boarding.
Frequent Flyer
Frequent Flyers engage in airline loyalty programs, accumulating points or miles through their travel with a particular airline. These programs aim to acknowledge and reward customer loyalty, providing benefits like complimentary flights, upgrades, and exclusive services. Frequent Flyers derive advantages from these initiatives, enjoying improved travel experiences and financial savings. Airlines, in reciprocation, foster customer loyalty and acquire valuable insights into passenger preferences. These loyalty programs serve as a pivotal strategy for airlines, aiding in the retention and attraction of customers within the competitive aviation industry.
Singapore Airlines (SQ) has opened bookings for its new Madrid service, giving travelers access to an unusually large number of Business Class award seats ahead of the route’s launch in October 2026.
Singapore Airlines (SQ) will permanently close its SilverKris Lounge at Ninoy Aquino International Airport (MNL) on June 15, 2026, ending more than a decade of operations at the Philippine gateway.
The latest rankings from the Skytrax World Airline Awards highlight several airlines that have distinguished themselves through their approach to inflight catering.
Qatar Airways (QR) has launched a new promotion for Privilege Club members, offering a 30% bonus on Avios transfers from eligible banks and loyalty partners through June 30, 2026.
From flagship international hubs to emerging regional gateways, these lounges reflect how premium ground experiences have become just as important as the flight itself.
Singapore Airlines (SQ) has quietly revised its Business Class advance seat selection policy, restricting access to many forward cabin seats for passengers booking cheaper fares and lower-tier KrisFlyer award tickets.
A Delta Air Lines (DL) passenger and parenting content creator has drawn attention online by refusing to book first class or private flights for her children.
South African food producer Khayelitsha Cookies has secured new UK supply agreements worth more than R1.4 million, paving the way for its products to be served onboard British Airways (BA) flights.
Emirates Skywards will change classic and upgrade award costs from May 20, 2026, continuing a long devaluation pattern.