Air India New Branding will have Maharaja But Not as Mascot
Tata-owned Air India (AI) Maharaja stands as a significant heritage of Indian advertising, an enduring symbol that has left an ...
Tag: Air India Maharaja
Air India New Branding: Maharaja Possibly Takes A Secondary Role
Tata Air India (AI) management has assured that the beloved mascot, Maharaja, will continue to be associated with the airline.
Air India Mandate McCann Worldgroup for the New Maharaja Makeover
DELHI- In a bid to revive Air India (AI) iconic advertising and branding, the Tata group has entrusted McCann Worldgroup ...
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