CALIFORNIA- Alaska Airlines (AS) launches five new nonstop routes today, expanding its network and strengthening its presence in California and the Pacific Northwest.
The new services connect Las Vegas (LAS) with San Diego (SAN) and Santa Rosa/Sonoma County (STS), while Los Angeles (LAX) gains links to Pasco (PSC), Washington (IAD), and Reno (RNO). The airline also resumes nonstop service between Portland (PDX) and Atlanta (ATL).
Alaska Airlines 5 New Routes
Kirsten Amrine, Vice President of Revenue Management and Network Planning, cites strong travel demand as the driving force behind these additions. She emphasizes the expanded options for both business travelers and leisure seekers planning autumn getaways.
With these new routes, Alaska Airlines now offers the highest number of daily flights to West Coast destinations from Los Angeles International Airport (LAX). The Los Angeles-Reno route, a popular choice among passengers, will operate twice daily.
The new Pasco-Los Angeles service, operating once daily, provides an additional nonstop option for travelers from the Tri-Cities area. Both the Pasco and Reno routes utilize Embraer 175 jets, featuring only window and aisle seating to enhance passenger comfort.
These route expansions reflect Alaska Airlines’ strategy to capitalize on growing travel demand and strengthen its competitive position in key markets. The airline aims to improve connectivity for West Coast communities and provide more seamless travel options within its broader network.
The new services are expected to benefit both leisure and business travelers, offering increased flexibility and potentially stimulating economic activity in the connected regions.
The resumption of the Portland-Atlanta route also signals a return to pre-pandemic service levels on some key cross-country corridors.
39th Nonstop Destination from San Diego
The Las Vegas-San Diego service marks Alaska’s 39th nonstop destination from San Diego, reinforcing its position as the airline with the most nonstop destinations from the city.
The Santa Rosa route offers Bay Area travelers easy access to Mexico while providing Las Vegas residents a direct link to wine country.
Passengers can utilize Alaska’s Wine Flies Free program, allowing Mileage Plan members to check a case of up to 12 wine bottles at no cost. Both routes operate daily using Embraer 175 aircraft.
Alaska Airlines resumes its Portland-Atlanta cross-country route, operating daily with a Boeing 737-900.
Passengers departing Portland can experience the airport’s new terminal and Alaska’s upgraded lobby area, featuring technology that expedites security processing to five minutes or less.
Premium Benefits
The carrier emphasizes its premium travel experience across its expanded network. Alaska Airlines offers the most legroom in First Class and Premium Class among U.S. airlines, excluding lie-flat seats. The airline maintains a no-change-fee policy and provides multiple fare options.
Alaska’s Mileage Plan loyalty program boasts the fastest path to elite status and partnerships with 30 global airlines. The carrier also highlights its West Coast-inspired onboard food and beverage offerings as part of its premium service.
This network expansion strengthens Alaska Airlines’ competitive position in key markets, particularly along the West Coast. The new routes aim to meet growing travel demand and offer increased connectivity for both leisure and business travelers.
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