DALLAS- Southwest Airlines (WN) kicked off its 11th year of partnership with Shark Week in style on Monday, July 1.
The airline hosted a surprise “Fin Flight” from Dallas Love Field (DAL) to Los Angeles International Airport (LAX), delighting passengers with shark-themed festivities.
Southwest Airlines Shark Week
The celebration began at the gate in Dallas, where Southwest employees engaged travelers with a Shark trivia game. Lucky winners received beach balls and sunglasses, setting the tone for the shark-tastic journey ahead.
As passengers boarded the special “Fin Flight” to Los Angeles, Southwest staff surprised them with iconic Shark Week fin hats and eye masks. The airline aimed to create lasting memories of this unique celebration.
Chompie, the official Shark Week mascot, made a surprise appearance at the gate. The beloved character posed for photos with fans before joining the flight to LAX.
Once airborne, adult passengers enjoyed complimentary alcoholic beverages, including a special Shark Week cocktail garnished with a gummy shark. Southwest employees, sporting co-branded Shark Week t-shirts, greeted passengers upon arrival in Los Angeles.
The excitement continues throughout Shark Week, which starts Sunday, July 7, at 8:00 p.m. Southwest plans to host another surprise “Fin Flight” during the event.
Watch SharkTopia Episode
Shark enthusiasts can celebrate all month long with exclusive Shark Week content on Southwest flights. Starting July 1, passengers can access free “Shark Week” episodes through the Inflight Entertainment Portal. This includes a never-before-seen episode of “Sharktopia,” available before its network premiere on July 7.
Southwest’s partnership with Shark Week demonstrates the airline’s commitment to creating unique, engaging experiences for its customers. By combining travel with popular entertainment, Southwest continues to set itself apart in the competitive airline industry.
As Shark Week approaches, travelers flying Southwest can look forward to immersive, shark-themed entertainment at 30,000 feet. This innovative partnership showcases how airlines can transform routine flights into memorable adventures.
What is Shark Week?
Shark Week, as the name implies, is a weeklong television event on Discovery Channel that offers viewers a captivating look into some of the ocean’s most extraordinary creatures. The week features thrilling documentaries, captivating stories, and iconic shark movies that are sure to keep audiences on the edge of their seats.
This year’s programming can be enjoyed across various networks within the Warner Bros. Discovery family. While most of the new content airs on Discovery Channel, there’s an abundance of shark-related entertainment available on other channels as well.
Celebrating its 36th anniversary this year, Shark Week first launched on Discovery Channel in the summer of 1988 and has since become a cultural phenomenon. Drawing over 22.7 million viewers in 2023, Shark Week holds the distinction of being the longest-running cable TV programming event in history, according to the network.
Discovery’s Shark Week has evolved beyond just a week of stunning programming. It plays a crucial role in educating viewers about the importance of preserving sharks and their ocean habitats. These shows raise awareness and contribute to sustained conservation efforts that extend far beyond the event itself.
Join our Telegram Group for the Latest Aviation Updates. Subsequently, follow us on Google News.
