{"id":55754,"date":"2024-01-29T13:55:59","date_gmt":"2024-01-29T08:25:59","guid":{"rendered":"https:\/\/aviationa2z.com\/?p=55754"},"modified":"2024-01-29T13:56:04","modified_gmt":"2024-01-29T08:26:04","slug":"lionel-messi-partners-with-visitsaudi-to-promote-vision-2030","status":"publish","type":"post","link":"https:\/\/aviationa2z.com\/index.php\/2024\/01\/29\/lionel-messi-partners-with-visitsaudi-to-promote-vision-2030\/","title":{"rendered":"Lionel Messi Partners with VisitSaudi to Promote Vision 2030"},"content":{"rendered":"\n<p><strong>SAUDI ARABIA-<\/strong> Lionel Messi has returned to endorse <a href=\"https:\/\/aviationa2z.com\/?s=Saudi+Arabia\" target=\"_blank\" rel=\"noreferrer noopener\">Saudi Arabia<\/a> in a campaign aimed at breaking down &#8220;walls&#8221; of &#8220;misconception&#8221; and challenging &#8220;outdated stereotypes.&#8221; The campaign, titled &#8220;<strong>Go Beyond What You Think<\/strong>,&#8221; highlights the transformative influence of travel.<\/p>\n\n\n\n<p>In May of the previous year, Messi posted pictures from his visit to Diriyah in Saudi Arabia, fulfilling contractual commitments linked to his partnership with the country&#8217;s tourism authority.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/pzo16lbk-1024x768.png\" alt=\"Lionel Messi has returned to endorse Saudi Arabia in a campaign aimed at breaking down &quot;walls&quot; of &quot;misconception&quot; and challenging &quot;outdated stereotypes.&quot;\" class=\"wp-image-55759\" srcset=\"https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/pzo16lbk-1024x768.png 1024w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/pzo16lbk-300x225.png 300w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/pzo16lbk-768x576.png 768w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/pzo16lbk-750x563.png 750w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/pzo16lbk-1140x855.png 1140w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/pzo16lbk.png 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Photo: Instagram Lionel Messi<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-lionel-messi-partners-with-visitsaudi\">Lionel Messi Partners with VisitSaudi<\/h2>\n\n\n\n<p>According to a report in the New York Times, this arrangement could potentially earn him millions over three years. As a component of the &#8220;Saudi, Welcome to Arabia&#8221; brand, the campaign is scheduled for launch across key markets in <a href=\"https:\/\/aviationa2z.com\/?s=Europe\" target=\"_blank\" rel=\"noreferrer noopener\">Europe<\/a>, <a href=\"https:\/\/aviationa2z.com\/?s=India\" target=\"_blank\" rel=\"noreferrer noopener\">India<\/a>, and China, spanning a three-month period. It will be disseminated through television, social media, and digital platforms.<\/p>\n\n\n\n<p>The campaign is founded on consumer insights that unveiled prevailing misconceptions about the destination. It aims to invite audiences to witness the remarkable and lively cultural transformation unfolding in Saudi Arabia, as stated in a press release from the tourism board.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/C2ktgnUN86c\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/C2ktgnUN86c\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/C2ktgnUN86c\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A post shared by Leo Messi (@leomessi)<\/a><\/p><\/div><\/blockquote> <script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p>Messi, engaged in a paid partnership with Visit Saudi, shared the campaign video on his Instagram account. He encourages those who have visited Saudi Arabia to share their experiences and urges others to explore the country.<\/p>\n\n\n\n<p>This endeavor, part of Saudi Tourism&#8217;s continual endeavors to broaden perspectives and foster cultural understanding through tourism, aligns with the &#8220;Tourism Opens Minds&#8221; initiative under the recently-renamed UN Tourism.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"910\" height=\"575\" src=\"https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/image-139.png\" alt=\"Lionel Messi Partners with VisitSaudi to Promote Vision 2030\" class=\"wp-image-55760\" style=\"aspect-ratio:1.5826086956521739;width:1032px;height:auto\" srcset=\"https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/image-139.png 910w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/image-139-300x190.png 300w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/image-139-768x485.png 768w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2024\/01\/image-139-750x474.png 750w\" sizes=\"(max-width: 910px) 100vw, 910px\" \/><figcaption class=\"wp-element-caption\">Photo: Wallpaper Flare<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tourism-opens-minds\">&#8216;Tourism Opens Minds&#8217;<\/h2>\n\n\n\n<p>The video showcases the varied landscapes of Saudi Arabia, including the Red Sea, the verdant mountains of Aseer, the snow-covered terrain of Tabuk, the coastal city of Jeddah, and the capital, Riyadh.<\/p>\n\n\n\n<p>It showcases various attractions, such as the Diriyah E-Prix, Riyadh Season&#8217;s theme park, hot air balloon flights in AlUla, and music events by MDL Beast. Messi celebrates the achievements of the Saudi Women&#8217;s National football team, motorsport athlete Dania Akeel, DJ Cosmicat, and Rayyanah Barnawi, the first Saudi woman in space.<\/p>\n\n\n\n<p>The campaign is launching in anticipation of Messi&#8217;s upcoming visit to Saudi Arabia, where he will participate in two matches with his current football club, Inter Miami, against Al Hilal on January 29 and Al Nassr on February 1.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/aviationa2z.com\/wp-content\/uploads\/2023\/09\/image-279-1024x576.png\" alt=\"Lionel Messi Partners with VisitSaudi to Promote Vision 2030\" class=\"wp-image-47272\" srcset=\"https:\/\/aviationa2z.com\/wp-content\/uploads\/2023\/09\/image-279-1024x576.png 1024w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2023\/09\/image-279-300x169.png 300w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2023\/09\/image-279-768x432.png 768w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2023\/09\/image-279-1600x900.png 1600w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2023\/09\/image-279-1536x864.png 1536w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2023\/09\/image-279-2048x1152.png 2048w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2023\/09\/image-279-750x422.png 750w, https:\/\/aviationa2z.com\/wp-content\/uploads\/2023\/09\/image-279-1140x641.png 1140w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Photo: Saudi Arabia Airlines<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-saudi-vision-2030\">Saudi Vision 2030<\/h2>\n\n\n\n<p>Aligned with its vision to evolve into a tourism and leisure powerhouse by 2030, Saudi Arabia aims to attract 150 million tourists annually, with tourism contributing 10% to the Saudi economy.<\/p>\n\n\n\n<p>Significant investments totaling hundreds of billions of dollars have been allocated for the development of &#8220;giga-projects&#8221; in deserts, mountains, and waterfronts, all set to be unveiled within the next seven years or sooner.<\/p>\n\n\n\n<p>The country has also streamlined entry procedures, introducing the eVisa program covering 63 countries and special administrative regions, along with the GCC residents visa. <\/p>\n\n\n\n<p>Additionally, a free 96-hour stopover visa is available, offering visitors a complimentary one-night hotel stay when booking with the national carrier, SAUDIA. Travelers can utilize the stopover visa to explore Saudi Arabia and partake in Umrah.<\/p>\n\n\n\n<p>Stay tuned with us. Further, follow us on social media for the latest updates.<\/p>\n\n\n\n<p>Join us on&nbsp;<a href=\"https:\/\/t.me\/s\/aviationa2z\" rel=\"nofollow\">Telegram Group&nbsp;<\/a>for the Latest Aviation Updates. Subsequently, follow us on&nbsp;<a href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMPLdrgsw_-jGAw?hl=en-IN&amp;gl=IN&amp;ceid=IN%3Aen\">Google News<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-aviation-a-2-z wp-block-embed-aviation-a-2-z\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"BjtYdxSIHq\"><a href=\"https:\/\/aviationa2z.com\/index.php\/2023\/09\/30\/saudia-airlines-unveils-new-brand-identity-and-livery\/\">SAUDIA Airlines Unveils New Brand Identity and the Livery<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;SAUDIA Airlines Unveils New Brand Identity and the Livery&#8221; &#8212; Aviation A2Z\" src=\"https:\/\/aviationa2z.com\/index.php\/2023\/09\/30\/saudia-airlines-unveils-new-brand-identity-and-livery\/embed\/#?secret=q5LL4JJYDC#?secret=BjtYdxSIHq\" data-secret=\"BjtYdxSIHq\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Lionel Messi has returned to endorse Saudi Arabia in a campaign aimed at breaking down &#8220;walls&#8221; of &#8220;misconception&#8221; and challenging &#8220;outdated stereotypes.&#8221;<\/p>\n","protected":false},"author":2,"featured_media":55755,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7218,6761],"tags":[7402,17382,17381,17386,17387,17384,17385,17383,2348,12851],"class_list":{"0":"post-55754","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-international-aviation-news","8":"category-news","9":"tag-lionel-messi","10":"tag-lionel-messi-at-saudi-arabia","11":"tag-lionel-messi-at-saudia","12":"tag-lionel-messi-in-saudi-arabia","13":"tag-lionel-messi-news","14":"tag-lionel-messi-partners-with-saudi","15":"tag-lionel-messi-partners-with-saudi-arabia","16":"tag-lionel-messi-visitsaudi","17":"tag-saudi-arabia","18":"tag-saudi-arabia-news"},"_links":{"self":[{"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/posts\/55754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/comments?post=55754"}],"version-history":[{"count":3,"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/posts\/55754\/revisions"}],"predecessor-version":[{"id":55765,"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/posts\/55754\/revisions\/55765"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/media\/55755"}],"wp:attachment":[{"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/media?parent=55754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/categories?post=55754"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aviationa2z.com\/index.php\/wp-json\/wp\/v2\/tags?post=55754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}